Social and paid campaigns for multiple clients

Created and adapted visual and video content in Canva, CapCut and Adobe Premiere Pro.

Managed audience segmentation, budget allocation and A/B testing for the Meta campaigns.

Ran the Meta traffic campaign end to end — campaign setup, audience targeting, budget monitoring, ad creative and performance analysis, tracking advertising costs, click-through rate and landing page views.

Managed Facebook content publishing and reviewed page analytics to understand changes in views, viewers, content interactions and visits over time.

Client work samples are shown only where publication is permitted — page-level analytics are shared below.